Explore the Curriculum

Learn how to grow your income, fill your books, and finally feel in control of your business.


Become Unstoppable  

this is where stylists & salon owners 

Get to know me

I'm on a mission to help passionate & driven hairstylists around the world learn the WHY behind what they're doing everyday - so that they can live stress free - and fall in love with their career (and life) more each day! 



I'll be the first to admit - this industry can be like, *really tough*. I've been in the trenches just like you - and I've made more mistakes than I'd like to admit  - LUCKILY, I've learned from those mistakes, and today I get to teach stylists exactly why we do - or don't do certain things to have massive success - whether that's with hair color, or business. 

I'm a hairstylist, salon owner, and coach
all about real results

Shelby Here!

- Michelle B

..Shelby, you have no idea how much you’ve changed my life... If you're thinking about taking the leap, do it. I promise you won’t regret it, and your career will THRIVE. Learn from the best to become the best"



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- Melanie g

 I am forever grateful that I stumbled upon Shelby when I did, because honestly without her I wouldn’t have the confidence that I do now behind the chair.


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- Skye M

Ivy League Stylist Single Handedly Changed The Game For My Career


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The scholars club - plus a coach in your back pocket

Create a Profitable, Scalable Salon That is sustainable (and that you love)

Learn how & why to formulate like a pro!

Think we're a match made in hair heaven?

Let’s Build the Career You Deserve.

Grow Your Income & Get Fully Booked—Without Burnout

View The Full Club Roster

all the details

Dare we say this is the best program for building a fully booked business ever?
YUP, we’re saying it.
Inside, you’ll learn the exact method that’s helped stylists go from $3k to $15k+ months—through marketing, guest experience, pricing strategies, and so much more.
If you’re ready to stop winging it and finally grow a business you’re proud of?
This is the one.

The Scholars Club

It's Like Getting a degree in thriving

The Club

Roster:

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More confidence. Better clients. Bigger paydays.
You’ll stop spinning and start growing—for real this time.


We break down the strategy behind content, pricing, guest experience, and color—so you finally get it (and stop guessing).



Pick your path, and get instant access to the tools, trainings, and support that actually move the needle.


Here’s the Plan,
Babe.

We’re not here to hand out gold stars—we’re here to change your damn career.


Episode Feature: 002

You’re not lazy. You were just never taught how to win.
This episode is your blueprint for breaking the cycle—so you can stop struggling, start making real money, and finally build a career that actually supports you.

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